Graphic design is an ancient craft that has attracted human being since ages. The term graphic design originated in the 1920’s for print industry where it covered activities like logo creation, banner design creation, using color and typography, to serve for the purpose of marketing. Ever since then, graphic designing has come a long way and have invaded every aspect of marketing, web applications, mobile app designs, creating forms, web templates, email designs, & marketing communications. Graphic design is important in the sales and marketing of products, and is a critical component of brochures and logos. Therefore, graphic designers, often work closely with people in advertising and promotions, public relations, and marketing.
Our graphic designers discuss with clients & determine the scope of the project. Then advise the clients on the strategies to reach to the particular audience through visual appeal. Implement the marketing message in the design and create rough ideas which then again are consulted to be finalized. During the discussions, we take care of selection of colors, images to be used, text styles and typography, layout structures to be implemented in the visual design. We then incorporate changes recommended by the clients into the final design.